1. Collection of Personally Identifiable Information and other Information
When you use our Website, we collect and store your personal information, which is provided by you from time to time. Our primary goal in doing so is to provide you a safe, efficient, smooth and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our Website to make your experience safer and easier. More importantly, while doing so we collect personal information from you that we consider necessary for achieving this purpose.
In general, you can browse the Website without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, either by signing up through our portal or signing in through an associate API such as Google or Facebook, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service or feature on the Website. We may automatically track certain information about you based upon your behaviour on our Website. We use this information to do internal research on our users' demographics, interests, and behaviour to better understand, protect and serve our users. This information is compiled and analysed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our Website or not), which URL you next go to (whether this URL is on our Website or not), your computer browser information, and your IP address.
We use data collection devices such as "cookies" on certain pages of the Website to help analyse our web page flow, measure promotional effectiveness, and promote trust and safety. "Cookies" are small files placed on your hard drive that assist us in providing our services. We offer certain features that are only available through the use of a "cookie".
If you choose to donate or contribute on or through the Website, we collect information about your donations patterns and generally your usage behaviour.
If you transact with us (through making product donation/contributions), we collect some additional information, such as a credit / debit card number and a credit / debit card expiration date and/ or other payment instrument details and tracking information from cheques.
If you choose to post messages on our message boards, chat rooms or other message areas or leave feedback, we will collect that information you provide to us. We retain this information as necessary to resolve disputes, provide User support and troubleshoot problems as permitted by law.
If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Website, we may collect such information into a file specific to you.
We collect personally identifiable information (email address, name, phone number, credit card / debit card / other payment instrument details, etc.) from you when you set up an account with us. While you can browse some sections of our Website without being a registered member, certain activities (such as making a product donation) do require registration. We do use your contact information to send you information such as receipts, certificates, upcoming events, newsletters, etc. We also provide certain data to the Campaigner to interact with you and send you information of the type aforementioned as well as to complete certain transactions and fulfill commitments such as rewards, updates and the like.